Telemedicine Africa
18th World Congress on Public Health, Cape Town 2026 Health Without BordersEquity, Inclusion, and Sustainability Telemedicine and Connected Care Lab University of Johannesburg, 21 years of impact
Social media promotion kit

Post it, do not rewrite it

Every post below is written, counted against its platform limit and ready to copy. The accounts do not exist yet — the first section is what it takes to create them, and it is a job for a person with a phone and an inbox, not for automation.

01

Accounts to create

One identity, one handle, everywhere: telemedicineafrica. Nobody has created any of these yet.

LinkedInCompany page
company/telemedicineafrica

Needs: A personal LinkedIn profile with a verified email at the organisation, plus a page name, tagline, logo (300x300 min) and a 1128x191 banner.

Highest-value platform for this audience - health policy and academic public health live here. Set the page type to "Educational institution" only if UJ owns the page; otherwise "Company".

XAccount
@telemedicineafrica

Needs: Email or phone, 400x400 avatar, 1500x500 header.

15 characters is the handle ceiling; "telemedicineafrica" is 18 and will be REJECTED - three over, where the old name was only one over. Truncating no longer reads: "telemedicineaf" is not a word. Contract the middle instead - "telemedafrica" (13) or "TelemedAfrica" - and keep the display name the full "Telemedicine Africa".

FacebookPage
@telemedicineafrica

Needs: A personal Facebook account to administer the page, 170x170 profile picture, 820x312 cover.

A page, not a profile. Pages can have multiple admins, which matters when Simphiwe leaves the project after this event.

InstagramProfessional account
@telemedicineafrica

Needs: Email or phone, 320x320 avatar. Link it to the Facebook page.

Switch to a professional account so posts can be scheduled from Meta Business Suite alongside Facebook.

WhatsAppChannel or Business account
telemedicineafrica

Needs: A dedicated phone number - not a personal one.

The WhatsApp invitation below is forwarded person to person and needs no account at all. A Channel is only worth setting up if there will be recurring broadcasts after the event.

YouTubeChannel
@telemedicineafrica

Needs: A Google account - use the same one that owns the Firebase project.

Not in the brief, but the event has a 45-minute practical demonstration and a photography plan. Claim the handle now even if nothing is posted until afterwards.

Profile copy, ready to paste

Instagram Bio field — Instagram and X 144 / 150 characters
Telemedicine Africa - advancing telemedicine and digital health across the continent. Masterclass on Telemedicine, Cape Town, 10 September 2026.
Instagram caps the bio at 150 characters, X at 160. This fits both.
LinkedIn Page description / About 453 / 2000 characters
Telemedicine Africa brings together clinicians, researchers, policymakers and engineers working on telemedicine in African health systems. We run practical, hands-on training - starting with the Masterclass on Telemedicine for Health Professionals, a post-congress event of the 18th World Congress on Public Health, held at the University of Cape Town on 10 September 2026. A University of Johannesburg initiative, hosted by the University of Cape Town.
LinkedIn page description, Facebook About, YouTube channel description.
02

Launch posts

One per platform. Post them the day the accounts go live, and pin each one.

LinkedIn Launch announcement 1782 / 3000 characters
Telemedicine has stopped being a pilot. It is infrastructure now - and the questions have changed with it. Not "can it work?", but how is it governed, funded, staffed and sustained?

We are running a one-day masterclass on exactly that.

MASTERCLASS ON TELEMEDICINE FOR HEALTH PROFESSIONALS
Thursday 10 September 2026, 08:00-15:30
UCT Graduate School of Business, Breakwater Lodge, Cape Town
A post-congress event of the 18th World Congress on Public Health

Built around practice rather than slides: five presentations, four facilitated group activities, five postgraduate research showcases, and a 45-minute live demonstration of a working telemedicine system, end to end.

You will leave able to:
- Run a virtual consultation properly - remote monitoring, digital diagnostics, EHR integration
- Judge platforms and connected devices against the infrastructure you actually have
- Work inside the legal, ethical and regulatory requirements of virtual care
- Adapt implementation case studies to reach rural and marginalised populations
- Read where AI and emerging technology genuinely fit

Speaking: Prof. Omowunmi Mary Longe (University of Johannesburg), Dr Bessie Malila (UJ / UCT), Prof. Davison Munodawafa (Midlands State University), Dr Jose G. Perez-Ramos (University of Rochester) and Dr Lindiwe Makubalo (formerly WHO Assistant Regional Director for Africa). Facilitated by Dr Nailah Conrad, with demonstrations by Dr Dodzi Motchon.

For medical doctors, nurses, allied health professionals, public health practitioners, hospital managers, digital health innovators, researchers, policymakers and postgraduate students. No technical background assumed.

Free to attend. Places are limited by the room.

Programme, speaker profiles and registration: telemedicineafrica.org
Image: Event flyer, front side (1200x1200 or 1200x627)
X Launch announcement 249 / 280 characters
Telemedicine is infrastructure now. The questions have changed.

Masterclass on Telemedicine for Health Professionals
10 Sept 2026 - Cape Town
#WCPH2026 post-congress event

Free. Places limited.

telemedicineafrica.org

#DigitalHealth #HealthEquity
Image: Event flyer, square crop (1200x1200)
Facebook Launch announcement 1193 / 63206 characters
MASTERCLASS ON TELEMEDICINE FOR HEALTH PROFESSIONALS
Thursday 10 September 2026 | 08:00-15:30
UCT Graduate School of Business, Breakwater Lodge, V&A Waterfront, Cape Town

A practical, hands-on day for healthcare professionals, policymakers, researchers and innovators - a post-congress event of the 18th World Congress on Public Health.

Five presentations. Four facilitated group activities. Five postgraduate research showcases. And a 45-minute live demonstration of a working telemedicine system, shown end to end.

What you take away:
- How to run a virtual consultation well
- How to choose platforms and devices that survive real infrastructure
- What the law and ethics of virtual care actually require
- Implementation case studies you can adapt for rural and underserved communities
- An honest read on where AI fits

Speakers include Dr Lindiwe Makubalo, formerly Assistant Regional Director at the World Health Organization in Africa, and Dr Jose G. Perez-Ramos of the University of Rochester.

No technical background needed. Free to attend, but places are limited by the room.

Full programme, speaker profiles and registration: telemedicineafrica.org
Enquiries: bessiem@uj.ac.za
Image: Event flyer, front side (1200x630)
Instagram Launch announcement (caption) 729 / 2200 characters
Telemedicine has moved from pilot to infrastructure. This is the day we work through what that actually takes.

MASTERCLASS ON TELEMEDICINE FOR HEALTH PROFESSIONALS
10 September 2026 - Cape Town
UCT Graduate School of Business, Breakwater Lodge
A post-congress event of the 18th World Congress on Public Health

Five talks. Four group activities. Five student research showcases. One live demonstration of a working telemedicine system.

For clinicians, nurses, public health practitioners, health managers, researchers and policymakers. No technical background needed.

Free. Places limited by the room.
Link in bio.

#Telemedicine #DigitalHealth #WCPH2026 #TelemedicineAfrica #PublicHealth #HealthEquity #GlobalHealth #CapeTown
Image: Square graphic, 1080x1080 - see the graphics section
WhatsApp Forwardable invitation 994 / 65536 characters
*Masterclass on Telemedicine for Health Professionals*

*When:* Thursday 10 September 2026, 08:00-15:30
*Where:* UCT Graduate School of Business, Breakwater Lodge, V&A Waterfront, Cape Town
*Cost:* Free - places are limited

A practical one-day masterclass for healthcare professionals, policymakers, researchers and innovators. A post-congress event of the 18th World Congress on Public Health.

Five presentations, four facilitated group activities, student research showcases, and a 45-minute live demonstration of a working telemedicine system.

Speakers include Dr Lindiwe Makubalo (formerly WHO Assistant Regional Director for Africa), Prof. Davison Munodawafa (Midlands State University) and Dr Jose G. Perez-Ramos (University of Rochester).

No technical background needed. Certificate of attendance for every participant.

Programme and registration: telemedicineafrica.org
Places are limited by the room.
Enquiries: bessiem@uj.ac.za

Please forward to a colleague who should be there.
Image: Optional: attach the flyer PDF or the square graphic
03

Speaker announcements

Pair each of these with the matching "I AM SPEAKING" card already built in speaker-cards/ - card-<slug>.png, 2160x2700, which is the right shape for an Instagram or LinkedIn portrait post. Post them one per week from now until the event, keynote last.

LinkedIn Meet our speaker &mdash; Prof. Omowunmi Mary Longe 1264 / 3000 characters
MEET OUR SPEAKER

Prof. Omowunmi Mary Longe
Department of Electrical and Electronic Engineering Science, University of Johannesburg
South Africa

Presenting: "Keynote address"
09:00 - 09:10, Thursday 10 September 2026

Prof. Omowunmi Mary Longe is Deputy Head of Department, Professor and Chair of the Smart Power and Energy Systems Research Group in Electrical and Electronic Engineering Science at the University of Johannesburg. She holds PhD, M.Eng. and B.Eng. (Hons) degrees in electrical and electronic engineering, is registered with the Engineering Council of South Africa, and is a Senior Member of both the IEEE and the South African Institute of Electrical Engineers. She founded the Sustainable Power, Energy, Transportation and Materials International Conference, holds two patents, and received the 2024 Women in Engineering and the Built Environment Lifetime Achievement Award. Her research spans renewable energy, intelligent power systems, electromobility and smart energy management.

Join us at the Masterclass on Telemedicine for Health Professionals, a post-congress event of the 18th World Congress on Public Health.

Free to attend. Register at telemedicineafrica.org

#Telemedicine #DigitalHealth #WCPH2026 #TelemedicineAfrica #PublicHealth
Graphic: no announcement card exists for this speaker yet — add her to speaker-cards/make_speaker_cards.py and rebuild.
LinkedIn Meet our speaker &mdash; Dr Bessie Malila 1163 / 3000 characters
MEET OUR SPEAKER

Dr Bessie Malila
University of Johannesburg / University of Cape Town
South Africa

Presenting: "Introduction to Telemedicine"
09:10 - 09:30, Thursday 10 September 2026

Dr Bessie Malila is a Senior Lecturer in Electrical and Electronic Engineering at the University of Johannesburg and an Adjunct Lecturer in the Division of Biomedical Engineering at the University of Cape Town, where she leads the Telemedicine and Connected Care research group. She holds a PhD and MSc in Telecommunications Engineering and a postdoctoral fellowship in Biomedical Engineering. Her work develops and evaluates digital health interventions for rural, remote and underserved communities, with a focus on telemedicine and mHealth. She was invited to speak on artificial intelligence in global health at the 2024 World Health Summit in Berlin, and supervises postgraduate researchers internationally.

Join us at the Masterclass on Telemedicine for Health Professionals, a post-congress event of the 18th World Congress on Public Health.

Free to attend. Register at telemedicineafrica.org

#Telemedicine #DigitalHealth #WCPH2026 #TelemedicineAfrica #PublicHealth
Graphic: card-malila.png (2160×2700)
LinkedIn Meet our speaker &mdash; Prof. Davison Munodawafa 1221 / 3000 characters
MEET OUR SPEAKER

Prof. Davison Munodawafa
Midlands State University / Visiting Professor of Global Health, School of Public Health, Thammasat University, Thailand
Zimbabwe

Presenting: "Telemedicine today"
09:50 - 10:10, Thursday 10 September 2026

Prof. Davison Munodawafa is Professor of Community Medicine and Partnership Coordinator at Midlands State University, Zimbabwe, and Visiting Professor of Global Health at Thammasat University, Thailand. A public-health scholar and former senior technical and programme manager at the World Health Organization, he served WHO’s African and South-East Asia regions for twelve years and contributed to emergency responses including the West African Ebola outbreak. He holds a doctorate in Health Promotion and Education. His work advances health-systems strengthening, community engagement and non-communicable disease control. He is Africa Region Representative of the World Noncommunicable Disease Federation.

Join us at the Masterclass on Telemedicine for Health Professionals, a post-congress event of the 18th World Congress on Public Health.

Free to attend. Register at telemedicineafrica.org

#Telemedicine #DigitalHealth #WCPH2026 #TelemedicineAfrica #PublicHealth
Graphic: card-munodawafa.png (2160×2700)
LinkedIn Meet our speaker &mdash; Dr José G. Pérez-Ramos 1144 / 3000 characters
MEET OUR SPEAKER

Dr José G. Pérez-Ramos
University of Rochester Medical Center
United States of America

Presenting: "Telemedicine implementation and best practices"
12:40 - 13:00, Thursday 10 September 2026

Dr José G. Pérez-Ramos is a Puerto Rican social epidemiologist and implementation scientist focused on advancing health equity through digital innovation. He develops and evaluates mHealth tools, including telehealth and wearable technologies, to improve healthcare access for marginalised populations, and leads the Participatory Research for Health Equity and Access Lab at the University of Rochester Medical Center. He serves as a Faculty Senator at the University of Rochester and as Vice President of the Latino Caucus of the American Public Health Association. His work spans telehealth design, health-systems strengthening, workforce training and policy advising.

Join us at the Masterclass on Telemedicine for Health Professionals, a post-congress event of the 18th World Congress on Public Health.

Free to attend. Register at telemedicineafrica.org

#Telemedicine #DigitalHealth #WCPH2026 #TelemedicineAfrica #PublicHealth
Graphic: card-perez-ramos.png (2160×2700)
LinkedIn Meet our speaker &mdash; Dr Lindiwe Makubalo 1167 / 3000 characters
MEET OUR SPEAKER

Dr Lindiwe Makubalo
Health Innovations and Digital Solutions SA (HIDS)
South Africa, Geneva, Switzerland

Presenting: "The future of telemedicine"
13:20 - 13:40, Thursday 10 September 2026

Dr Lindiwe Makubalo is a South African epidemiologist, public health expert and health diplomat. She played an active role in shaping South Africa’s post-apartheid health sector reform policies and legislation, and most recently served as Assistant Regional Director at the World Health Organization in Africa. She was previously Director of Health Policy and Systems Research at WHO headquarters and South Africa’s Health Diplomat to the United Nations. At WHO she established the Regional Health Data Hub, an integrated platform for interoperable health information systems and AI-supported analytics. She holds a PhD in Community Medicine from the London School of Hygiene & Tropical Medicine.

Join us at the Masterclass on Telemedicine for Health Professionals, a post-congress event of the 18th World Congress on Public Health.

Free to attend. Register at telemedicineafrica.org

#Telemedicine #DigitalHealth #WCPH2026 #TelemedicineAfrica #PublicHealth
Graphic: card-makubalo.png (2160×2700)
LinkedIn Meet our speaker &mdash; Dr Nailah Conrad 1098 / 3000 characters
MEET OUR SPEAKER

Dr Nailah Conrad
Independent consultant / University of Cape Town
South Africa

Presenting: "Facilitating the four group activities"
Throughout the day, Thursday 10 September 2026

Dr Nailah Conrad is an experienced design-thinking practitioner and health innovation researcher known for her human-centred approach to complex healthcare challenges. She holds a PhD in Medical Biochemistry from the University of Cape Town and works in empathy-driven research, systems thinking and collaborative problem-solving to create equitable, patient-centred solutions. She trained as a coach and Programme Lead at UCT’s Hasso Plattner School of Design Thinking and is a certified LEGO® SERIOUS PLAY® facilitator. She convenes UCT’s MPhil in Health Innovation and has lectured its Health Innovation and Design course since 2015.

Join us at the Masterclass on Telemedicine for Health Professionals, a post-congress event of the 18th World Congress on Public Health.

Free to attend. Register at telemedicineafrica.org

#Telemedicine #DigitalHealth #WCPH2026 #TelemedicineAfrica #PublicHealth
Graphic: card-conrad.png (2160×2700)
LinkedIn Meet our speaker &mdash; Dr Dodzi Motchon 1090 / 3000 characters
MEET OUR SPEAKER

Dr Dodzi Motchon
University of Cape Town
South Africa

Presenting: "Practical demonstrations"
14:30 - 15:15, Thursday 10 September 2026

Dr Dodzi Motchon is a postdoctoral fellow in the Division of Biomedical Engineering at the University of Cape Town, where he also earned his PhD in Biomedical Engineering. With an interdisciplinary foundation in physics and computational modelling applied to healthcare, he recently joined the Telemedicine and Connected Care Research Group. His research integrates fundamental physics and mathematics into the health sciences to develop computational tools for understanding, managing and predicting disease. He is currently working on AI-based tools that make complex medical concepts accessible to non-expert users, and is exploring digital twin models in telemedicine.

Join us at the Masterclass on Telemedicine for Health Professionals, a post-congress event of the 18th World Congress on Public Health.

Free to attend. Register at telemedicineafrica.org

#Telemedicine #DigitalHealth #WCPH2026 #TelemedicineAfrica #PublicHealth
Graphic: card-motchon.png (2160×2700)
04

Countdown graphics and captions

The 30-day and 14-day slots have already passed as of 26 August 2026. Post the 14-day graphic immediately as a "two weeks to go" if it is still close enough to be true, and drop the 30-day one.

30 days

One month until the Masterclass on Telemedicine for Health Professionals. Cape Town, 10 September. Free to attend, places limited. telemedicineafrica.org

Post on Tuesday 11 August 2026 — already passed

2 weeks

Two weeks to go. Five presentations, four group activities and a live demonstration of a working telemedicine system. Places are limited. telemedicineafrica.org

Post on Thursday 27 August 2026 — already passed

1 week

One week out. Places are limited by the room - after that we cannot add names to the list. telemedicineafrica.org

Post on Thursday 3 September 2026

Tomorrow

Tomorrow. Registration from 08:00 at the UCT Graduate School of Business, Breakwater Lodge, V&A Waterfront. See you there.

Post on Wednesday 9 September 2026

Today

Today. Doors and registration from 08:00, Breakwater Lodge, V&A Waterfront. Follow along here for updates from the room.

Post on Thursday 10 September 2026

The rest of the graphics

Profile banners, the link-preview card and the virtual background. All the same lockup, so the accounts read as one identity from the first post.

Launch graphic, square

1080x1080. Instagram, LinkedIn, WhatsApp.

Link preview card

1200x630. Open Graph, Facebook and LinkedIn link previews.

LinkedIn page banner

1128x191. The left 400px sits behind the page logo, so it is deliberately empty.

X header

1500x500. Clear of the avatar overlap at bottom-left.

Virtual background

1920x1080 for Zoom or Teams. Text sits in the outer thirds, clear of the speaker and safe when mirrored.

Each graphic is an exact-pixel HTML page in site/graphics.py. python site/render.py --scale 2 shoots them all to PNG with headless Chrome — the same step the speaker cards use. Change the copy in Python and re-render; never retouch a PNG, or the next build silently reverts it.

05

Posting schedule

Deliberately short. A schedule nobody follows is worse than none.

WhenWhereWhat
As soon as the accounts existAll platformsLaunch announcement + pin it. Set the bio, avatar and banner first.
Same weekLinkedIn, InstagramSpeaker announcement 1 - the keynote, Prof. Longe.
Then every 2-3 daysLinkedIn, Instagram, FacebookOne speaker announcement each, in programme order. Six in total.
3 SeptemberAll platformsLast call for places. Use the 7-day countdown graphic.
9 SeptemberAll platformsTomorrow graphic, plus venue and arrival detail.
10 September, 07:30Instagram, XToday graphic. Then post from the room.
10 September, after 15:30All platformsGroup photograph and thank-yous. Link the evaluation form: telemedicineafrica.org/evaluationform
Within a week afterLinkedInShort report-back: attendance, what was demonstrated, what comes next.

Hashtags

#Telemedicine#DigitalHealth#WCPH2026#TelemedicineAfrica#PublicHealth#HealthEquity#GlobalHealth#CapeTown